Creative billboard for the Ford Mustang does not show the car, it shows speed.
Made out of semi-transparent resin, the Fast Billboard blurs whatever is behind it.
Inspired by the motion blur of a car speeding by.
Whether it is sunshine or storm, palm trees or skyline, the effect stays and conveys that a Mustang moves so fast, even the background can’t keep up.
The Mustang logo and name sit clearly in the corner, confident and still, while the rest blurs past like a memory.
Ford Mustang – Very Fast Car!
Miami Ad School, Miami Beach, USA
